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Theresa Lütge-Smith
Gary Bruce Smith

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Theresa Lütge-Smith
Gary Bruce Smith

Free Consultation
Contact Theresa to define the type of information needed to plan a promotional campaign that is relevant to your target audiences. The initial consultation is free and includes a
price quotation.

 

Promotion for Events

Do you need an effective promotional campaign to launch a special event?

Promotion, in whatever form it takes, is an attempt to influence.

There are five forms of promotion

  1. personal selling (direct presentation of a product or event such as a product launch, charity drive, féte, golf day, etc.)
  2. advertising (TV, radio, newspapers, magazines, direct mail, billboards, Internet)
  3. sales promotion (event sponsorships, contests, trade shows, in-store displays, samples, discounts, coupons)
  4. public relations (newsletters, annual reports, lobbying, support of charitable or civic events)
  5. publicity (news releases, press conferences, photographs)

 

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