Radio Advertisement
Do you need a broadcast commercial that is creative, persuasive and memorable?
Over the past decade, radio has enjoyed a rebirth as an advertising and cultural medium. The increase in recent years of television has not dulled the human mind's ability to recall images. Today, a great many people still listen to radio daily - as background for working, studying, or some other activity, and can even be heard over the intercom in many stores. Because radio makes only an audio impression, relying entirely on the listener's ability to retain information heard and not seen, a successful broadcast commercial depends on the compatible combination of word and sound to generate mental images.Radio advertisements also help to reinforce TV advertising. Repeated exposure builds mental association between sight and sound elements of the advertisement.
Writing Samples
Theresa
Lütge-Smith
Gary Bruce
Smith
Résumés
Theresa
Lütge-Smith
Gary Bruce Smith
uts
Free
Consultation
Contact Theresa
to define the type of radio advertisement that is relevant to your target
audiences. The initial consultation is free and includes a
price quotation.