Speech Writing for Political Candidates
Do you need a thoroughly researched, well-written political speech?
The demographic make-up of your audience includes their age range, gender, education level, group affiliations, and sociocultural background. The more you know about these audience factors, the better you can adapt your speech to the needs and interests of your listeners. Demographic audience analysis helps candidates address specific audience concerns in their speeches. Adapting to audience dynamics requires an understanding of:
Motivation People will listen, learn and retain your message only if you can relate it to their needs, wants or wishes. Attitudes, Beliefs and Values Knowledge of your audience's beliefs and values can reveal what new information you need to supply or what misinformation you must correct. If an audience is very negative toward your topic, you may have to adjust your presentation to receive a fair hearing.